All the Single Ladies
Some strong numbers are showing for unwed females in the North American real estate market. In fact, the stats say about 20 percent of homebuyers are single women, breaking down the old-fashioned way of committing to a husband before committing to a home (as reported by the National Association of Realtors). In the Lower Mainland of BC, the numbers are fairly similar at 15 percent. This is particularly impressive when you consider the fact that couples without children tied at the same number, and that single men followed at a mere 10 percent.
This is a strong argument for some strong marketing campaigns to females, as these numbers don’t seem to be slowing down.
Photo courtesy of Rob Boudon